Everyone asks the same question before starting a software project: how much is this going to cost?

The honest answer is that it depends — but that’s not helpful. So here’s a realistic breakdown based on what we’ve seen across dozens of projects at Reimagine, from early-stage MVPs to enterprise platforms.

The Short Answer

Project TypeTimelineTypical Range
MVP / Proof of Concept8–12 weeks$25,000 – $60,000
Web Application3–6 months$50,000 – $150,000
Mobile App (iOS + Android)4–8 months$60,000 – $200,000
Enterprise Platform6–18 months$150,000 – $500,000+

These ranges assume a professional development team. You can find cheaper options, but the tradeoffs in quality, maintainability, and timeline usually cost more in the long run.

What Actually Drives the Cost

1. Complexity, Not Features

A login screen sounds simple until you need OAuth, two-factor authentication, role-based access, and SSO integration. The number of features matters less than how complex each one is.

A good development partner will help you identify which features are essential for launch and which can wait. This is the difference between a $40K MVP and a $120K one that does the same thing with extra bells nobody asked for.

2. Integrations

Every third-party system your software needs to talk to — payment processors, CRMs, ERPs, APIs — adds complexity. A standalone app is significantly cheaper than one that needs to sync with Salesforce, Stripe, and your legacy inventory system.

3. Design Requirements

A functional UI with a component library (Material UI, Tailwind) costs a fraction of a fully custom design system with animations, micro-interactions, and brand-specific components. Both can look great — but the investment is very different.

4. Team Composition

A typical project team includes:

  • Project Manager / Product Owner — keeps things on track
  • UI/UX Designer — defines the user experience
  • Frontend Developer(s) — builds what users see
  • Backend Developer(s) — builds the logic and APIs
  • QA Engineer — makes sure it works
  • DevOps Engineer — handles infrastructure and deployments

Not every project needs all roles full-time. An MVP might need 3–4 people. An enterprise platform might need 8–10.

The Hidden Costs Nobody Talks About

Infrastructure

Cloud hosting, databases, CDNs, monitoring tools. Budget $500–$3,000/month depending on scale. This is ongoing.

Maintenance

Software isn’t a one-time purchase. Plan for 15–20% of the initial development cost annually for updates, bug fixes, security patches, and dependency upgrades.

Scope Creep

The #1 budget killer. “Can we just add one more thing?” repeated 20 times turns a $50K project into a $100K one. A clear scope and disciplined prioritization save more money than any discount.

How to Get the Most Value From Your Budget

Start with an MVP. Launch the smallest version that solves the core problem. Get real user feedback. Then invest in what actually matters based on data, not assumptions.

Choose the right engagement model. Fixed-price works for well-defined projects. Time & materials works better when requirements will evolve. Dedicated teams make sense for long-term products.

Don’t optimize for the lowest hourly rate. A $30/hour developer who takes 3x longer and produces code that needs to be rewritten is more expensive than a $75/hour developer who gets it right the first time.

What to Expect When You Work With Reimagine

We’re a US-based software company that builds custom applications for businesses worldwide. Our typical engagement starts with a discovery phase (1–2 weeks) where we define scope, architecture, and a realistic budget before writing a single line of code.

No surprises. No hidden fees. Just honest estimates based on what your project actually needs.

Ready to get a realistic estimate for your project? Let’s talk.